The Monterrey Tourism Cluster leads a collaboration model based on the triple helix (industry, academia and government), connecting the ecosystem’s key players to drive the development of the tourism and meetings industry.
Our purpose is to lead the transformation of Monterrey’s tourism industry through collaboration among the private sector, academia and government in order to generate business, share market intelligence, improve the destination experience and foster innovation.
President
Vice President
Treasurer
Secretary
At the Monterrey Tourism Cluster, we start from a fundamental conviction: destinations are not built in isolation, but through effective collaboration among everyone who is part of the ecosystem. Today, the complexity of our environment requires us to leave individual efforts behind and move toward a shared vision that allows us to align capabilities, build trust and act with greater impact.
From this platform, we bring together industry, government and academia to develop intelligence, drive strategic projects and strengthen the destination’s competitiveness. We believe in the importance of building technical capabilities that allow us to make informed decisions, anticipate scenarios and respond with agility to the challenges Monterrey faces as a tourism destination.
Our commitment is clear: to consolidate the Cluster as a space for leadership, coordination and action that, together with its members and partners, drives the destination’s development with a long-term vision. Because Monterrey’s future does not depend on a single player, but on our ability, as an industry, to build it together.
Sergio González de la Garza, President of the Monterrey Tourism Cluster
President of the Monterrey Tourism Cluster
